Verizon’s Oscar Madrid steers clear of “generic bundles” when it comes to targeting the ethnic consumer for the top US wireless-services provider.
Mike Cabrera’s father started his carpet-cleaning business with one truck and a cleaning machine. Now the company has grown to a full-fledged facility-maintenance firm with 2,000 employees.
The daughter of hardworking Colombian immigrants, Liz Palacios shares with HE how her passion for vintage jewelry and the support of her family led her to launch her own successful enterprise.
Global players such as Natalia Ruderman of IBM and three other international executives from the US Department of State, Accenture, and Molex reveal why being bicultural offers a competitive edge in today’s increasingly interdependent world.
As executive director of the Latino Community Foundation, Raquel Donoso supports community organizations across eight counties in their efforts to build a better future for Latinos in California.
Through his work with the Mexican Consulate and Goldberg Weisman Cairo, personal-injury attorney Raul Rodriguez takes pride in his mission to defend underserved Hispanic communities.
Celebrating 20 years as owner/operator at McDonald’s, Joseph E. Montoya shares his tried-and-true strategies for running a successful franchise with golden arches.
Jim Jaime’s water-and-sewer supply company is not just staying afloat in this economy—business is thriving
Ron Alvarado chose an odd time to launch a recruitment-services company. In 2009, as the country was experiencing some of the most financially troubling times in history, the premise of Alvarado’s Novus Staffing Solutions was to find people jobs when no one was hiring.
Blanca Acosta Barroso builds her own business, Equipco Manufacturing, Inc., based on lessons gleaned from a lifetime of working alongside her father in the waste-handling industry.
Frederick Gonzalez guides Corsair Components’ transition into the shifting realm of publicly traded companies.
Propelled by skills he learned in the army, Adolph Galindo has spent the last 28 years making Delta Scale, Inc. a leading industry force.
With the support of his two children, Rick Rodriguez knows the only destination for Atlantis Packaging is up.
Sony Picture Television’s Sira Veciana-Muiño lends her legal expertise to hit shows such as Latin American Idol, Brazil’s Next Top Model, and Los Caballeros Las Prefieren Brutas.
Mayda Prego works closely with legal systems in Africa and Latin America as senior counsel of Chevron Corporation.
As Kellogg Company’s vice president and chief counsel, Norma Barnes-Euresti ensures the brand’s labor and employment policies leave a good taste in employees’ mouths.
Indrani Franchini builds an innovative team as chief compliance counsel for global pharmaceuticals company, Pfizer Inc.
Alfredo Flores Sr. never played an instrument, but he sold a small fortune’s worth, building the largest music store in San Antonio. Upon retiring some 40 years ago, he handed the reins to his son, Alfredo Flores Jr., who expanded Alamo Music Center into a mini-mecca for local music lovers.
While raising two small children and training for the Boston Marathon, Yvonne Garcia works to make the business world a better place for Latino professionals through her role as national vice president of ALPFA.
Overseeing ADS Seafood and Sea Delight’s sustainability efforts, Adriana Sanchez-Lindsay is making sure her father’s business continues to sail toward a bright horizon.
From a small grocery store and tortilla plant started by the Villarreal brothers to one of the biggest Hispanic-owned corporations in Wisconsin, here is the story behind El Rey Mexican Products Inc’s. explosive growth.