Search Results for: "marketing"
At a young age, Ansell’s Anthony Lopez learned that “the world was bigger than the oyster you live in.” Here, he shares how his experience growing up left him with an open mind and a comfort with diversity that has helped him thrive in the business arena.
Saskia Sorrosa, the woman behind the launch of the game-changing éne-bé-a (Spanish pronunciation for NBA) campaign shares how the rebranding became a turning point for the NBA—and her career.
Charter Communications’ Steve Apodaca shares how learning the cable business from the ground up got him to where he is today.
LA Dodgers’ senior VP and general counsel, Santiago “Sam” Fernandez, serves his favorite team by catching any legal curve balls.
Responsible for ESPN Deportes’s marketing campaigns, Michelle Bella connects millions to the Spanish sports network via multiple platforms.
Despite having a “high-pressure” job, Maria Alvarez Mann stays calm and collected as chief technology officer for the mortgage bank at JPMorgan Chase & Co.
A household name in Spanish television and current anchor of wildly popular sports show, República Deportiva, Emmy Award winner Fernado Fiore has endeared himself to Hispanic audiences with his trademark blend of charm and chispa.
Vicente Navarro surpasses all goals as director of Hispanic marketing for Sports Endeavors, Inc. “The future for us in this country is to open the borders and be more international in what we do and how we do things,” Navarro says.
General manager Lino Garcia delivers stellar programming to ESPN Deportes’ avid sports fans.
Roman Vega oversees branding game plan for one of pro basketball’s hottest teams: the Orlando Magic.
Oscar Allain of Octagon keeps clients such as Allstate ahead of the competition with creative, multicultural sports marketing.
After becoming the youngest general manager in Chicago TV history, Vincent Cordero moves to Fox Deportes—and the game will never be the same.
With the NFL and MLB launches under his belt, Art Marquez takes on his third start-up venture: Pac-12 Enterprises.
San Juan, PR, lures the international business community with irresistible incentives.
USHCC’s president and CEO Javier Palomarez tells us why investing in Hispanic-owned businesses is money well spent.
Henry Cardenas of Cardenas Marketing Network, Inc., scores big with unprecedented partnership with the Argentine Football Association.
AC&M’s Jaime Cardenas gives the play by play behind some of his agency’s most memorable sports campaigns.
“Having a food engineering background, complemented with an MBA, has given me the tools I need to make a difference,” says Claudia Esthela Granda.
