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At Hispanic Executive, we turn our spotlight on business’ most influential Latinos to shape the dialogue on Hispanic leadership and amplify the voices of those driving growth in the global marketplace.
This month, we’re showcasing eighteen Hispanic leaders across human resources, technology, operations, and more who are shaping the future of their industries. They exemplify excellence, innovation, and leadership as they pave the way for 2025 and beyond.
Know a Hispanic leader that should be part of the Hispanic Executive network? Introduce us.
CEOs & Founders
Carmen Diaz-Malvido
CEO
ASPIRA of New York Inc.
As CEO of ASPIRA of New York, Carmen Diaz-Malvido ensures the organization continues to strengthen the social advancement of Latino youth and families through education and leadership development.
Connect with Carmen Diaz-Malvido on LinkedIn.
Berenice Tenorio
President and Founder
Nuestra Cocina Brands
Nuestra Cocina Brands President and Founder Berenice Tenorio is charged with taking the company to a new level. With Mexican gastronomy known around the world, Tenorio looks to expand the Nuestra Cocina brand globally beyond the US.
Connect with Berenice Tenorio on LinkedIn.
HR
Nora Diaz de Leon
VP of People
Tinder
At Tinder, Nora Diaz de Leon is a resilient and innovative leader who is driving culture transformation. She’s also an executive sponsor for the women’s employee resource group.
Connect with Nora Diaz de Leon on LinkedIn.
Alex Herrera Rivas
National Director, Benefits
FirstService Residential
Alex Herrera Rivas oversees retirement plans and health and welfare benefits for more than eighteen thousand employees at FirstService Residential, building plans that create the most impact and retain employees.
Connect with Alex Herrera Rivas on LinkedIn.
Sergio Vazquez
VP of HR, Total Rewards, HR Business Partnership & People Analytics
Yakima Valley Farm Workers Clinic
Sergio Vazquez has the pulse on all things HR at Yakima Valley Farm Workers Clinic, where he’s restructuring the compensation model, redoing the HR functions, launching internal communications for benefits, and more.
Connect with Sergio Vazquez on LinkedIn.
Robert Rodriguez
Director of People Process & Technology
Teladoc Health
Known as “Yoda” for his calm demeanor with drops of wisdom, Robert Rodriguez wants quicker, faster solutions to help HR business partners, so his goal is to incorporate AI into what he and his team can do.
Connect with Robert Rodriguez on LinkedIn.
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Technology
Vivaldo Moraes Pinto
VP of Technology
Michelin
Vivaldo Moraes Pinto is a perpetual problem-solver, with an eye for finding solutions that can positively impact people and their work. He leverages technology to reduce accidents and make transportation safer, less costly, and more efficient.
Connect with Vivaldo Moraes Pinto on LinkedIn.
Carlos Conde
VP of Digital Customer & Data
Sweetgreen
Carlos Conde oversees everything from Sweetgreen’s mobile apps to data analysis, looking at machine learning systems that help the kitchens predict how much is needed based on customer behavior as well as the chain’s Infinite Kitchen.
Connect with Carlos Conde on LinkedIn.
Victor Magaña
Director of Data Quality & Engineering
First American
At First American, Victor Magaña works closely with data engineers and data developers to leverage tech to improve processes, efficiency, and cost-saving.
Connect with Victor Magaña on LinkedIn.
Omar Orqueda
SVP of Engineering, Infinia Intelligent Data Platform
DDN
In his role at DDN, Omar Orqueda leads all new produces as senior vice president of engineering for the Infinia Intelligent Data Platform. He leads by example and empowers people to learn from their mistakes, encouraging an environment of continuous growth and learning.
Connect with Omar Orqueda on LinkedIn.
Carlos Castellanos
Director of IT
Boomi
Security is number one for Carlos Castellanos, who has his eye on finding how to leverage AI to fight AI. His passion is to ensure safety so that people can do their job in peace.
Connect with Carlos Castellanos on LinkedIn.
Felipe Castillo
Chief Product Officer
Equifax
The purpose-driven Felipe Castillo has grown with Equifax over the past fifteen years, and the most recent transformation is the organization’s move to the cloud and the ability to leverage new capabilities.
Connect with Felipe Castillo on LinkedIn.
Carlos Gomez
VP of Global Partners & Alliances
Baker Hughes
Carlos Gomez occupies a unique position in the world of digital, particularly in the industrial world. He focuses on fostering strategic partnerships, driving new ecosystem software alliances, and building mutually beneficial digital initiatives.
Connect with Carlos Gomez on LinkedIn.
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Construction & Facilities
Lissette Gonzalez
Director of Construction, Corporate
Inspire Brands
Lissette Gonzalez plays a pivotal role in shaping Inspire Brands’ corporate infrastructure and oversees the development and execution of high-impact construction initiatives across multiple brand headquarters and facilities.
Connect with Lissette Gonzalez on LinkedIn.
Manuel Olivas
Director of Facilities
Penske
With California moving to go electric by 2035, Manuel Olivas is focused on equipping Penske buildings with adequate charging stations to meet demand of all new cars.
Connect with Manuel Olivas on LinkedIn.
Operations
Erik Lopez
Chief Supply Chain Officer
Ulta
With the supply chain undergoing a major transformation, results-driven leader Erik Lopez is focused on the use of AI, OMS, and machine learning to optimize fulfillment and drive efficiency at Ulta. This includes a new facility in the works with a go-live target of 2027.
Connect with Erik Lopez on LinkedIn.
Dr. Marcos Mestre
SVP and Chief Clinical Operations Officer
Nicklaus Children’s Health System
Dr. Marcos Mestre, a compassionate leader grounded in his work, is focused on expanding patient care to better serve the more than 70 percent of children in the Miami area through Nicklaus Children’s Health System.
Connect with Dr. Marcos Mestre on LinkedIn.
Heber Moya
Director of Operations, Southwest
Technimark
A thirty-year veteran in manufacturing, Heber Moya brings strong expertise to the Southwest region for Technimark, where he oversees the largest logistics operation in Texas.
Connect with Heber Moya on LinkedIn.