Your customers have changed—and so has the way you engage them. As a best-selling author and thought leader on the subject of new media, Brian Solis shares how social media is redefining business as usual.
Working for the largest private PR firm in the world, it’s no surprise Loida Rosario has a unique perspective on multicultural marketing and how it operates in the digital space.
Besides launching her own company, Premier Social Media, the digitally savvy entrepreneur Ana Roca-Castro has filled her résumé with impressive accomplishments including launching LATISM [Latinos in Social Media].
Taking the reins of the family business is always a risky proposition, marked by unique challenges but also incomparable rewards. Meet five fresh-faced entrepreneurs who are catapulting their parents’ ventures to the next level—one bold idea at a time.
As a diversity expert with more than 22 years of experience, Lorie Valle-Yanez was brought onboard to MassMutual Financial Group to implement an internal diversity and inclusion strategy that’s earned accolades from employees and executives alike.
Having spent most of her career in prominent public roles—such as press secretary for former California governor Arnold Schwarzenegger, and before that, Lynne Cheney in the White House—Margita Thompson is quick and sharp as a whip.
With his depth of experience with foreign cultures, Ricardo de la Blanca is a true international man of marketing. Born in Venezuela to the wealthy owners of Grupo Tropicana, de la Blanca was an apprentice before many of his peers reached high school.